Bookafy
FreemiumAutomated booking software with round-robin scheduling, group bookings, recurring appointments, and two-way calendar sync for sales and service teams.
What does this tool do?
Bookafy is a cloud-based appointment booking platform designed to automate scheduling workflows for service and sales teams. It handles the core mechanics of appointment management: clients book available slots, the system prevents double-booking, and it syncs with calendar platforms like Google Calendar and Outlook. The platform supports round-robin distribution (automatically cycling appointments among team members), group bookings for multiple attendees, and recurring appointment templates to reduce repetitive setup. It integrates two-way calendar synchronization so that when appointments are made in Bookafy, they immediately block time in the provider's calendar, and vice versa. The tool targets 12+ verticals from medical practices to hair salons to real estate agents, suggesting it's built flexible enough to accommodate different booking workflows while maintaining the same core functionality.
AI analysis from Feb 23, 2026
Key Features
- Round-robin appointment distribution across multiple team members
- Group booking support for appointments with multiple participants
- Recurring appointment scheduling templates
- Two-way calendar synchronization with Google Calendar and Outlook
- White-label enterprise offering for custom branding
- Public API access for custom integrations
- Industry-specific workflows for medical, fitness, real estate, and other verticals
Use Cases
- 1Medical practices and clinics scheduling patient appointments with automatic provider load-balancing via round-robin
- 2Hair and beauty salons managing multiple stylists and treatment types with recurring appointment blocks
- 3Sales teams distributing inbound demo or consultation requests evenly across account executives
- 4Freelance consultants and coaches offering one-on-one sessions while maintaining a public booking calendar
- 5Real estate agents coordinating property showings and client consultations across multiple agents
- 6Educational institutions (K-12 and higher ed) scheduling student advising, tutoring, and instructor office hours
- 7HR and recruiting teams distributing interview slots across hiring managers without manual coordination
Pros & Cons
Advantages
- Deep vertical specialization — the platform explicitly caters to 12 distinct industries with dedicated landing pages, suggesting tailored features rather than a one-size-fits-all approach
- Two-way calendar sync eliminates the common scheduling pain point of double-bookings across disparate systems
- Round-robin and group booking capabilities go beyond basic slot-filling, enabling fair load distribution and multi-party appointments
- White-label and API options allow agencies and enterprises to rebrand or embed the functionality into their own platforms
Limitations
- Minimal product information on the homepage — the markdown extract lacks actual feature descriptions, screenshots, or capability details, making it difficult to assess what differentiates it from competitors like Calendly or Acuity Scheduling
- Pricing details are completely absent from the provided content; while a 7-day free trial is offered, plan tiers, per-user costs, and feature gates are not disclosed publicly on the landing page
- No mention of mobile app availability, AI-powered features (smart scheduling, no-show prediction), or advanced automation (automated reminders, payment collection) that competing tools highlight
Pricing Details
Pricing details not publicly available. A 7-day free trial is offered via signup at app.bookafy.com/signup, but specific plan tiers, per-seat pricing, transaction fees, and feature restrictions are not disclosed on the homepage.
Who is this for?
Service providers and sales teams with multiple staff members who need fair appointment distribution and calendar synchronization — particularly suited for established practices and agencies in medical, beauty, fitness, real estate, education, and recruiting sectors rather than solo freelancers or very small teams.