SE Ranking
PaidAll-in-one SEO platform with rank tracking, keyword research, site audits, and AI-powered insights. Tracks visibility in AI-generated search results.
What does this tool do?
SE Ranking is a comprehensive SEO platform designed to help marketers and agencies track search rankings, audit websites, research keywords, and monitor AI-generated search results. Beyond traditional SEO tools, it includes specialized trackers for AI visibility across Google's AI Overviews, ChatGPT, Gemini, and Perplexity—addressing the emerging challenge of content visibility in AI search interfaces. The platform provides rank tracking with historical data, on-page SEO optimization suggestions, backlink analysis, competitor traffic research, and local SEO management. It also includes content marketing tools with an AI writer, keyword grouping capabilities, and SERP tracking. The platform explicitly targets agencies with white-label options, client reporting tools, and team collaboration features, while also serving individual entrepreneurs and enterprise customers.
AI analysis from Feb 25, 2026
Key Features
- Rank Tracker with historical data and multi-location tracking capabilities
- AI Search Toolkit with dedicated trackers for Google AI Overviews, ChatGPT, Gemini, and Perplexity visibility
- On-Page SEO Checker providing optimization recommendations for individual pages
- Website Audit tool identifying technical SEO issues and crawl errors
- Backlink Checker and Backlink Tracking with monitoring capabilities
- Competitor Traffic Analysis and SERP tracking
- Keyword Research Tool with Keyword Grouper for intent-based clustering
- Content Marketing Platform with integrated AI Writer and Content Editor
- White-Label SEO Software for agencies to resell under their own branding
- Automated SEO Report Generator for client deliverables
- Lead Generation tool for agency business development
- SEO API for custom integrations and workflow automation
Use Cases
- 1SEO agencies managing multiple client accounts and generating automated client reports with white-label branding
- 2In-house marketing teams tracking keyword rankings across traditional Google search and AI search engines simultaneously
- 3Content marketers researching keywords, grouping them by intent, and optimizing content with on-page SEO recommendations
- 4Competitive analysis teams monitoring competitor backlinks, traffic sources, and SERP positioning changes
- 5Local business owners tracking multi-location rankings and managing local SEO across different regions
- 6Marketing teams monitoring brand visibility in AI-generated search results (Google AI Overviews, ChatGPT snippets)
- 7Enterprise organizations leveraging the SEO API to integrate rank tracking and audit data into custom workflows
Pros & Cons
Advantages
- First-mover advantage in AI search tracking with dedicated trackers for Google AI Overviews, ChatGPT, Gemini, and Perplexity—critical for brands facing reduced traditional SERP visibility
- Scalable solution with specific product variants for agencies, SMBs, enterprises, and entrepreneurs, plus white-label capabilities for agencies reselling under their own brand
- Comprehensive all-in-one platform eliminating need for multiple tool subscriptions: rank tracking, keyword research, site audits, content optimization, backlink analysis, and competitor research in one interface
- Strong agency-focused features including automated report generation, lead generation tools, team collaboration, and multi-account management through Agency Pack
Limitations
- Pricing information is not publicly displayed on the website—requires signing up for trial or requesting a demo, making budget comparison difficult for prospects
- Learning curve for new users given the extensive feature set; the platform appears complex with many tools and sub-features that may overwhelm beginners
- AI Writer and content optimization tools are mentioned but limited detail on quality, uniqueness, or how they compare to dedicated AI writing platforms like Jasper or Copy.ai
- No clear information on data freshness for rank tracking, backlink updates, or competitor analysis—critical for SEO professionals making time-sensitive decisions
- Appears positioned primarily toward agencies and professionals rather than small solopreneurs, despite claiming to serve entrepreneurs
Pricing Details
Pricing details not publicly available. The website mentions 'Plans & pricing' section and offers a free trial without credit card required, but specific plan names, features, or pricing tiers are not displayed on the homepage or accessible from the provided content.
Who is this for?
SEO agencies managing multiple client accounts (primary), in-house marketing teams at mid-size to enterprise companies, freelance SEO consultants, content marketing teams, local business owners managing multiple locations, and marketing professionals concerned with AI search visibility. Less suitable for complete beginners without SEO knowledge or micro-solopreneurs with minimal budgets.