Coze
FreemiumAI bot building platform by ByteDance. Create, customize, and deploy AI chatbots with plugins, workflows, and knowledge bases — no coding required.
What does this tool do?
Coze is a no-code AI bot building platform by ByteDance that enables users to create, deploy, and manage AI agents across multiple platforms without writing code. The platform provides a workflow-based builder where users can combine language models with plugins, knowledge bases, and integrations to create functional AI chatbots. Users can build agents for specific purposes (content generation, tutoring, customer service) and deploy them through WebSDKs and APIs to websites, messaging apps, or other platforms. The platform emphasizes accessibility for non-technical users while offering APIs for developers who want deeper customization, positioning itself as an intermediary between ChatGPT-style interfaces and fully custom AI solutions.
AI analysis from Feb 23, 2026
Key Features
- Visual workflow builder for chaining AI operations, plugins, and integrations without code
- Knowledge base integration allowing bots to reference custom documents and databases
- Plugin ecosystem including web search, email generation, image creation, and third-party API connectors
- Multi-platform deployment with WebSDKs for embedding on websites and APIs for programmatic access
- Template marketplace with pre-built agents across education, marketing, content creation, and support categories
- Multi-agent workflows allowing orchestration of multiple specialized agents working together
- Analytics and usage metrics showing bot interactions and performance
Use Cases
- 1Content marketing teams creating SEO-optimized articles automatically using keyword research and web search integration
- 2Educational companies building tutoring bots and homework helpers for different subjects and skill levels
- 3Customer support teams deploying chatbots to handle common inquiries without manual intervention
- 4Email outreach automation using LinkedIn profile analysis to generate personalized cold emails
- 5Language learning applications creating interactive tutors for English (IELTS), Korean, and other languages
- 6E-commerce businesses creating shopping assistants or product recommendation bots
- 7Internal knowledge management with custom assistants that leverage company documentation and databases
Pros & Cons
Advantages
- True no-code builder with visual workflow editor—users can create functional bots without programming knowledge or hiring developers
- Multi-platform deployment with ready-made WebSDKs and APIs, allowing bots to live on websites, messaging platforms, and custom apps
- Extensive template marketplace with thousands of pre-built agents (8.5K+ copies of SEO generator alone) reducing development time
- Integration-rich with plugins for web search, email, LinkedIn, and other services built into workflows
- Active app store community showing real adoption and diverse use cases from educational to creative applications
Limitations
- Pricing information is completely absent from the public website, making it impossible to assess affordability compared to competitors like Make.com or Zapier
- Limited visibility into customization depth—unclear how complex workflows can become or what the ceiling is for advanced use cases
- Documentation and learning resources not evident on landing page; onboarding path unclear for users unfamiliar with workflow builders
- Platform appears optimized for simple chatbots rather than complex multi-step business processes, potentially limiting enterprise adoption
- Heavy reliance on ByteDance infrastructure may concern users in jurisdictions with data sovereignty or geopolitical concerns regarding Chinese companies
Pricing Details
Pricing details not publicly available. The website does not display pricing tiers, free tier limitations, or paid plan options. The 'free copy' labels on templates suggest free access to create and duplicate agents, but conversion to paid usage is unclear.
Who is this for?
Non-technical business users and marketers looking to automate customer interactions or content creation; small-to-medium teams avoiding costly AI development; educational companies building student engagement tools; marketing teams implementing chatbot-driven customer experiences; enterprises wanting accessible AI automation without software engineering teams.